Laikas / Time
2024 m. gegužės 9 d. / 9th of May, 2024
Vieta / Location
4-407 aud. / room (Pramonės pr. 22A, Kaunas)
Organizatoriai / Organizers
KK Verslo fakultetas / The Faculty of Business of KK

The Purpose of the Conference

Cooperation between students, lecturers and business representatives through carrying applied research and participating in discussions on management, economics, law, communication and information as well as other issues essential for the academic community.

The conference welcomes lecturers, students and business representatives from Lithuania and abroad.

Topics of the Conference

  • Achieving sustainable development goals;
  • Impact of climate change / the global geopolitical situation on business;
  • Consumer behaviour challenges for business;
  • Management of organizations and business processes;
  • Leadership, values and IT solutions in business and the public sector;
  • The benefits of social business and corporate social responsibility;
  • Marketing issues;
  • AI Solutions for Business;
  • The role of tourism, sport, wellness, culture, and leisure services for the quality of life.
  • Business models in the sharing economy;
  • Financial innovations in business;
  • Business tax issues;
  • Solutions of corporate financial and accounting management;
  • The impact of the war in Ukraine on the economy.
  • Trends and perspectives in modern law;
  • Business law issues;
  • Cyber and data security;
  • Human rights;
  • Legal aspects of liability for environmental violations.
  • Global and local communication challenges in the 21st century;
  • Creation and distribution of media content on digital channels;
  • Personal and corporate communication;
  • The significance and peculiarities of internal corporate communication;
  • Traditions and innovations in communication;
  • Peculiarities of intercultural communication;
  • Application of AI tools in media content creation and distribution;
  • Communication of organizations in the context of global crises.

Scientific committee

  • prof. assoc. dr.  Raminta Andrėja Ligeikienė, Kauno kolegija Higher Education Institution (Lithuania);
  • prof. assoc. dr. Zita Baužienė, Kauno kolegija Higher Education Institution (Lithuania);
  • prof. assoc. dr. Laima Jesevičiūtė-Ufartienė, Kauno kolegija Higher Education Institution (Lithuania);
  • prof. assoc. dr. Valdemaras Makutėnas, Kauno kolegija Higher Education Institution (Lithuania);
  • prof. assoc. dr. Vilma Kazlauskienė, Kauno kolegija Higher Education Institution (Lithuania);
  • prof. assoc. dr. Violeta Vasiliauskienė, Kauno kolegija Higher Education Institution (Lithuania);
  • prof. assoc. dr. Rasa Bartkutė, Kauno kolegija Higher Education Institution (Lithuania);
  • prof. assoc. dr. Etleva Bajrami, University of Tirana (Albania);
  • dr. Urszula Widelska, Lomza State University of Applied Sciences (Poland);
  • dr. Yulia Prus, Karazin University (Ukraine), Mendel University (Czech Republic);
  • dr. Joanna Wojtyra, University of Management in Częstochowa (Poland).

Partners of the Conference

  • University of Tirana (Albania);
  • Polytechnic of Porto, School of Management and Technology (Portugal);
  • Lomza State University of Applied Sciences (Poland);
  • Karazin University (Ukraine);
  • Mendel University (Czech Republic);
  • University of Management in Częstochowa (Poland);
  • Savonia University of Applied Sciences (Finland).


Registration deadline (for presentations and / or paper submission): 25 April 2024


Presentation submission: by 2 May 2024 

Presented in PowerPoint or other format as approved by the conference organizers.


Paper submission: by 9 May 2024




Note: When submitting a research paper, authors must send a Warranty of Authorship. It is required to guarantee that the paper contains original research data, and its content as well as authorship are agreed by all co-authors.

Conference publications: 2021, 2022, 2023

Information for participants

Participants must register to make presentations at the conference and submit the presentation to the conference organizers by the due date. Presentation time is up to 10 minutes. Presentation languages are Lithuanian or English. Presenters will receive certificates, and the best will be awarded.

All submitted manuscripts, that meet the requirements, will be reviewed and published in online Conference Proceedings (ISSN: 2538-7669).

Participation in the conference is free of charge. If you have any questions, please feel free to contact us by email at

Do not miss this opportunity to share your thoughts with the members of scientific community!


09.30–10.00 Welcome of conference participants and registration
(4-407 room, Pramonės pr. 22A, Kaunas)

10.00-10.15 Opening of the conference, welcome speech

10.15-11.15 Future investments: AI-generated tools for successful investing
Ilja Laurs, Founder and chairman at „Nextury group“

11.15-11.35 How not to fall victim to green brainwashing
Rugilė Matusevičiūtė, Climate and environmental journalist, European Union climate pact ambassador

11.35-12.00 Using AI n the teaching-learning process: a practical approach
João Paulo Ferreira de Magalhães, Professor and researcher at ESTG, Director of the bachelor’s degree in computer and networks security at ESTG

12.00-12.45 Coffee break

12.45-15.00 Work in sections

15.00-15.30 Summarising of the conference. Announcement of the best presentations


Ilja Laurs

Entrepreneur, investor, futurist, and public figure. Currently, Ilja leads the investment group Nextury Ventures, whose funds invest in high-tech companies from startups to billion-dollar global corporations. For his professional achievements, Ilja has received numerous awards, including “European Manager of the Year” (European Business Press Association), “10 Founders Changing the World” (TIME magazine), “25 European Tech Leaders” (Wall Street Journal), and “20 Brightest Baltic Entrepreneurs” (Baltic Business Forum) and other.

Rugilė Matusevičiūtė

Climate and environmental journalist, member of the Oxford University climate journalism program, ambassador of the European Union’s climate pact. Rugilė has created more than 200 episodes on sustainability and environmental topics and currently hosts the show “Ministry of Sustainability” on Žinių Radio.

João Paulo Ferreira de Magalhães

Professor and researcher at ESTG – Porto Polytechnic, and the director of the Licenciatura in Computer and Networks Security at ESTG. He is currently vice-president at the school, responsible for innovation and digital transformation. He was a member of the Multinational Cyber Defense Education and Training Project (MNCD E&T) NATO Smart Defense Project and contributed to the development of academic curricula for postgraduate courses inncyber-defense.